Prosperity Southwest Wisconsin is Southwest Wisconsin’s regional economic development organization, dedicated to enriching communities, strengthening the business environment, and fostering connections to create, maintain,and enhance the Southwest Wisconsin Region. Located in the rolling hills of the Driftless Region, PSW’s six member counties: Crawford, Grant, Green, Iowa, Lafayette, and Richland, work with everyone from new business start-ups to large scale corporations to find their place in Southwest Wisconsin. Members of the PSW Board come from an array of partnerships and organizations who can help you navigate this diverse Midwestern landscape. While our land is vast and there is elbow room, we have strong-minded folks who define their own successes every day. Let us help you define what it means to prosper in Southwest Wisconsin.